I would have put that blockbuster one but I don't know if it actually counts as a Super Bowl commercial. That commercial was used either last year or the year before that in the Big Game also.

I also forget to mention one more award

Worst job of selling your product
Snickers
If anyone can remember there commercial it was the one where the two guys accidently kissed while eating a snickers then ripped off there chest hair. I don't know about anyone else but after watching the kiss i suddenly lost my taste for Snickers bars.